What, How & Why

What is simple: Project Bestseller is about marketing books so that they become bestsellers. More importantly, it’s about building author platforms and long-term success. We’re building books that sell well over time, generate income for their authors, and create a lasting impact for their readers.

How? The surface answer to this question is:

  • researching best practices for marketing books
  • building an author platform to build loyalty and reach
  • optimizing marketing elements such as keywords, categories, and sales copy
  • leveraging promotion and advertising to generate sales at a profit

A deeper answer is: with strategy, curiosity, and intense passion. If you want to make a quick buck or execute like your hair is on fire, I’m not your girl. I do everything as an art project, and I have the gift of perfect timing (which is rarely the same as the planned timing).

Why? I believe that everyone can have a life of joy, meaning, and freedom. I believe it’s possible for everyone, and we all deserve it. It happens by doing Your Thing and immersing yourself in it. By creating bestsellers, I’m helping people live their dreams and create heaven on earth by doing Their Thing full-time. This is my “big why,” and it guides and unites everything I do.