Certified Bestseller Book Marketers
![[photo of Ruby Peru]](https://lh3.googleusercontent.com/vgglwemV67rw1xGz1lK32ZVF0_CXECSp3jeHmQv1PWEWBJ2ZHabJPCA0cjMPeUb3PeGd4foJAN42UkVSc8Nt4Zk)
Ruby Peru
Ruby Peru’s fifteen years of experience as a ghostwriter and editor led her start Pangloss Press, Inc., a small publishing imprint designed to help her clients and others independently publish and profit from well-written books. As an author, Ruby has penned nineteen full-length books with a specialty in memoir and business books. So far, through Pangloss Press, she has published her own novel and a client memoir, and is now studying with Cara Stein to ensure her next publishing clients become Amazon Best Sellers and build profitable businesses as authors. Please learn more about Ruby on her website, www.rubyperu.com, and contact her at [email protected] to schedule a phone consultation.
![[photo of Alix Sloan]](https://lh3.googleusercontent.com/Q_9fJViyJIWRcqtSkMMJEEkqr-vC2_wfwMQ9BLGxq5mkRLLwJSOs8tOv0qr45dVf-uLdptxzVNySrzCQJKHKeIg)
Alix Sloan Fitzpatrick
Alix’s passion for books and helping people brought her to Cara’s program. Her combined background in advertising, marketing, social media strategy and the arts has helped her excel in the program. In 2015, she launched her own non-fiction Business of Art book to #1 on Amazon via research, instinct and sheer luck. She then leveraged that success to build a thriving coaching business. Today she uses the proven system and strategies she’s learned from Cara, along with her own experience, to help authors market their books successfully. Alix writes both fiction and non-fiction and enjoys working with clients in all genres.
![[photo of Mark Albert]](https://lh3.googleusercontent.com/z6_NJq5BGwZE_QMhkyGQbJWI84ljDNi5ZUFCjqjNRHt0DM6yGLEj2PCrQM4AyV113byTHZR_pgqOZ3JHGImrUA)
Mark Albert
Hi, I'm Mark and I am passionate about stories! Writing them, reading them, listening to them, or watching them. And now I'm passionate about promoting them! With my very first client, Elizabeth Hubbard, we took her book Fight On! World War II and Cold War Experiences of Lt. Commander John R. "Jack" Hubbard" to #1 Best Seller Ranking in four different Amazon categories! Elizabeth was pleased enough to hire me for her next project.
I am dedicated, determined, and dauntless! Will you be my next success story?
Contact me at [email protected] or my website.
![[photo of Trent Sutton]](https://lh3.googleusercontent.com/wPzSu-oe_KokZTcfes10P4o0AnTTKbxiquntgNL4WMW7ld9K7QJf1P1pJyjp-9IpHnz--opb9XaSV__arQM5cw)
Trent Sutton
Trent Sutton is a lifelong lover of words. From the time he learned how to write, he began putting on paper the stories that danced in his head. With degrees in Public Relations, Psychology, and Leadership Studies, he knows how to put the right message in front of the right people. He has a diverse array of professional experience which provide a unique perspective, having served as an academic editor, a social media marketer, a high school teacher, and a nonprofit performing arts director. Being a playwright and poet himself, he is also no stranger to the world of publishing. He is certain that with this combination of marketing, editing, writing, and management experience, he might just be exactly what you're looking for! Still a lover of words, he looks forward to reading yours and helping you bring those words to life for the countless others who need to read them!
Your book is in good hands.
Our certified book marketers can't wait to start work on your launch. Here's a snapshot of their training.
![[image represending the intensive experience]](https://lh3.googleusercontent.com/a3O2R78U_lqFMSObHJZsxlgqAfZ2Mq1N6olcy0OWv1TTTeulvauL90FnvqiCGAi_wXeU2zEbkDcKOSv9-bwLhhMbPRVV5r459Q=s0)
16-week intensive
For four months, we ate, slept, and breathed book marketing, culminating with a big group launch.
![[image representing online learning]](https://lh3.googleusercontent.com/MPUOhO6WJM0gUB2TZXOpaHOkxCBSugHFdfCUNGi-ObxVBSN5MxGaqKi2zmyCsJUdTizm4_IEH3MbIpydOzX3pehJj4wSQ01Xyg=s0)
54 hours of instruction
With more classroom time than a college course, these marketers know my bestseller book-marketing process inside and out.
![[image representing three bestsellers]](https://lh3.googleusercontent.com/31Lpuy34Ip4faTf_WMQTKpLMJiPPcTZbh136wrvHo3PBbFmATlWs74QiulYKg_sKO1Dkii0UyP-s0vrqm980ucOvtj5iBhOk_SQ=s0)
3+ Bestseller Launches
In order to be certified, each marketer must establish a track record of success by launching at least three books to bestseller.
![[image representing certification]](https://lh3.googleusercontent.com/pjQFfWPXtKiOsb9UlgUN9gblYAJhHQ5fi3RPHRYc1pUia2eQo3kTBuCfMY0LLFXE4RarqNLU54jblSCo6Wce23NBpSYUForc0v84=s0)
Bestseller Book Marketer Certification
Upon completion of all requirements of the program, participants received their certification.
Here's a selection of what we covered in this program.
- How to assess a book’s strengths and weaknesses, and determine why it hasn’t sold in the past or what would keep it from selling now
- Designing the right launch to match the author’s specific goals and budget
- Planning the launch and keeping the project on track
- Market research to establish the book’s ideal positioning in the competitive landscape
- Getting reviews to support a successful launch and future sales
- Keyword and category research to maximize organic reach and sales
- Setting up an author platform to enhance credibility and authority
- Writing sales copy to sell books
- Setting up the right ads to get the best results during launch and beyond
- Setting up systems to turn book buyers into fans and build the author’s email list
- Publishing the book on Amazon, Barnes & Noble, Apple, Kobo, and other platforms
- Launching to meet goals and achieve bestseller status
- Setting up ads to keep the book selling profitably in the long term
If you'd like expert support in launching your book, these are the pros to call!
Need more information?
Contact one of our Certified Bestseller Book Marketers directly above, or apply to have our marketers contact you. All 10 of our marketers (the certified ones above plus those who are still completing the program) will see your application. You can expect three or four marketers to contact you.
Standard Packages
(Can be customized to meet your needs)
Platinum
- Support with podcast interviews and guest posts
- Setting up launch packages to multiply sales
- Launching the book to bestseller
- Using the launch to build your community and foster sales of other books, products, or services
($7,000+)
Gold
- Launching your book to bestseller
- Using the launch to build your community and foster sales of other books, products, or services
($4,000 - $6,000)
Silver
- Launching your book to bestseller
($1,000 - $3,000)
Bronze
- Custom plan for you to follow in launching your own book to bestseller
($300 - $800)
We're taking applications now for our next launches. If you'd like us to consider your book, click the button to the right to apply.
About the Instructor
Cara Stein is an idealist who has stopped trying to play it cool. She believes the only reason people don’t like business or marketing is that they don’t know how to do it well—yet. She's often praised for her no-bullshit style and her wry humor.
Cara has been helping people finish and publish their books since 2012. She’s guided over 200 books through the publishing process. She’s the creator of the Bestseller Launch Blueprint and the author of five books of her own. Her peeves include chipmunks, fakery, and the word “peeve.”
© 2020 Fire Lizard Studios LLC. 17000 Days, Bestseller Launch Blueprint, and Bestseller Book Marketer are trademarks of Fire Lizard Studios LLC. All rights reserved.